THE RETAIL BULLETIN - The home of retail news
HOME
RETAIL NEWS
RETAIL EVENTS
Fashion
Department Stores
Shopping Centres & Retail Parks
Home & DIY
Electricals
Health & Beauty
General Merchandise
Entertainment
Sports & Leisure
Retail Solutions
Food & Drink
Interviews
RETAIL INSIGHTS
RETAIL SOLUTIONS
ABOUT US
CONTACT US
SUBSCRIBE FOR FREE
H&M collaborates with Anna Dello Russo on accessories collection

H&M has joined forces with fashion director Anna Dello Russo to create a range of accessories for the Swedish fashion retailer. The move follows similar collaborations by H&M with designers such as Versace, Jimmy Choo and Marni.

GENERAL MERCHANDISE

H&M collaborates with Anna Dello Russo on accessories collection

H&M has joined forces with fashion director Anna Dello Russo to create a range of accessories for the Swedish fashion retailer. The move follows similar collaborations by H&M with designers such as Versace, Jimmy Choo and Marni.

Dello Russo has created a special collection of accessories for H&M featuring jewellery, sunglasses, shoes and bags.  Described by H&M as "over the top" and "unabashedly glamorous" the range will be available from 4 October in around 140 H&M stores worldwide as well as being sold online.

Commenting on the collaboration, Dello Russo said: "I am excited by this collaboration: this is the first time H&M involves a Fashion Director in a special project. This is the sign of an important evolution in fashion, and I am both thrilled and humbled to be the one chosen to lead it. I wanted to create precious accessories that are impossible to find.  As a stylist I know accessorization is essential: it is the personal touch to any outfit. With these pieces everybody can have fun, turning an ordinary day into a fantastic fashion day."

Margareta van den Bosch, creative advisor at H&M added: "It’s been extremely exciting to involve Anna Dello Russo in this project, something completely different from what we have done before. Anna has a fantastic eye and a strong taste, apart from being a veritable fashion icon. She produced an extravagant range of accessories that will get H&M customers and everyone in love with fashion excited. The collection is a celebration of excess, fantasy and decoration."
 
Currently holding the role of fashion director at large and creative consultant at Vogue Japan, Dello Russo is a darling of fashion bloggers and is known for her extravagant get-ups and countless changes of outfits during the world’s fashion weeks. Dello Russo also worked for 12 years as fashion editor at Vogue Italia  and later as editor in chief of L’Uomo Vogue.


Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News

RETAIL EVENTS

Omnichannel Futures Conference 2019
Omnichannel Futures Conference 2019
6 February 2019
Cavendish Conference Centre, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Customer Engagement Conference 2019
Customer Engagement Conference 2019
5 June 2019
Cavendish Conference Centre, London W1
The 10th Annual Retail Customer Engagement Summit
The HR Summit 2019
The HR Summit 2019
Tuesday 8 October 2019
The Cavendish Conference Centre, London W1
The 11th HR Summit 2019, The Cavendish Conference Centre, London W1, 8 October 2019
AI in Retail Conference 2019
AI in Retail Conference 2019
16 October 2019
Cavendish Conference Center, 22 Duchess Mews, London W1G 9DT
Digitally native competitors and demanding customers are forcing a new perspective in retail. AI and machine learning can help you step up to the challenges; and some ‘small and beautiful’ solutions can increase your conversion rates within just a few weeks.
Payment Roundtable 2019
Payment Roundtable 2019
6 February 2019
The Cavendish Conference Centre, 22 Duchess Mews, London W1G 9DT
The Retail Bulletin Payment Roundtable will raise debate and discussion centred on but not exclusive to improving the in-store payment process