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Habitat gets new managing director

Home Retail Group, the new owner of Habitat, has appointed Clare Askem as the furniture retailer’s new managing director. Askem was previously Home Retail Group’s director of strategic development.

GENERAL MERCHANDISE

Habitat gets new managing director

Home Retail Group, the new owner of Habitat, has appointed Clare Askem as the furniture retailer’s new managing director. Askem was previously Home Retail Group’s director of strategic development.

In her new role, Askem will have overall accountability for the management of the Habitat UK business including the three flagship stores in London's Tottenham Court Road, King's Road and Finchley Road. She will also oversee the Habitat website and the management of the Habitat brand within the Home Retail Group.

Terry Duddy, CEO of Home Retail Group said: "Habitat, with its strong style-led heritage, is an important part of the Home Retail Group portfolio of brands. Clare has extensive retail and marketing experience and under her leadership we will continue to build the iconic Habitat brand, and in due course leverage it appropriately across the Group."

Home Retail Group bought the Habitat brand out of administration in June for £24.5 million.

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