GANT names new chief executive
When joining the company in 2016 as chief marketing officer, Grevy was given the task of creating a seamless consumer journey and driving sales. In his new role as chief executive, his first priority will be to develop a strategy that builds value for the consumer and achieves further growth for GANT.
Thierry Guibert, GANT chairman, said: “Brian has been a key player in the global management team and I am happy to appoint him as CEO. His understanding of how to transform brands in today’s rapidly changing retail environment has already proven invaluable for growth at GANT. Looking ahead, his passionate leadership and boundless curiosity will be vital as we embark on the next stage of the GANT journey.”
Prior to joining GANT, Grevy held the position of general manager of training at Adidas. In his new role, he succeeds Patrik Nilsson who is stepping down as GANT chief executive after four years.
GANT has a global presence in over 70 markets with 750 stores and sales in 4,000 selected retailers.
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