GAME to offer free wi-fi in its stores
GAME said the new service, which is being launched in partnership with BT, will enable it to "showcase its full range of gaming content both online and in-store, through a fully multi-channel, multi-platform shopping experience".
While in store, customers will be able to download a free app via a QR code that gives instant access to reviews, videos, news and special offers while browsing. The app will also feature live demonstrations of the latest consoles and gadgets.
GAME said the system will be rolled out across the UK in time for peak Christmas trading.
Martyn Gibbs, CEO GAME Retail added: "Just as in the music and home movie market, online has revolutionised the way we discover and access new video games. As a company we are constantly evolving, listening to our customers and adapting our approach to deliver for them."
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