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French Connection solves peak trading challenge with the Cloud

Fashion retailer French Connection has seen an improvement in the performance of its website during peak periods, following the introduction of Maginus Cloud Services by Maginus.

GENERAL MERCHANDISE

French Connection solves peak trading challenge with the Cloud

The Maginus hosting solution is helping the retailer to remove previous poor performance issues, deal with peak traffic to the site and gives them scalability in the future. French Connection is benefiting from the Maginus model of paying for capacity as and when it is required. Basic costs are based on normal transaction requirements so French Connection’s costs only increase when it needs extra bandwidth during peak periods.

Doug Gardener, IT Director, French Connection, said, “We needed to upgrade our existing eCommerce solution to a modern resilient, scalable and high performance platform. During Christmas we required twice the normal capacity with a peak requirement of five times our normal capacity in the middle of the month. This was all handled without any intervention in the Maginus cloud.”

French Connection expects its transactional volumes to continue to rise and these will be handled automatically by the Maginus Cloud services. The retailer will also move its other brand, Toast, onto the Maginus Cloud in 2011.

Gardener added, “Maginus will help us to maximise the potential of our website, providing added value for money.”

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