THE RETAIL BULLETIN - The home of retail news
HOME
RETAIL NEWS
RETAIL EVENTS
Fashion
Department Stores
Shopping Centres & Retail Parks
Home & DIY
Electricals
Health & Beauty
General Merchandise
Entertainment
Sports & Leisure
Retail Solutions
Food & Drink
RETAIL INSIGHTS
RETAIL SOLUTIONS
ABOUT US
CONTACT US
SUBSCRIBE FOR FREE
Four million Sainsbury's shoppers use Nectar to help pay for Christmas

Sainsbury’s has revealed that an estimated four million shoppers used Nectar loyalty points to redeem a record amount in the run up to Christmas and the New Year.

GENERAL MERCHANDISE

Four million Sainsbury's shoppers use Nectar to help pay for Christmas

The supermarket said that its customers redeemed 22 billion Nectar points, worth a record £110 million, from 30 September onwards. This was a 10% increase on the previous year. The busiest day was Saturday 22 December when customers spent nearly £11 million of points.

Sarah Warby, Sainsbury’s marketing director, said: "Nectar is one of the ways we help our customers to Live Well For Less so we’re delighted that so many used their points to make their budgets go further and keep costs down at what can be an expensive time of year. Customers are increasingly savvy and many tell us that they save their points, using them at the end of the year to have a great Christmas and treat themselves to something special."

In February 2012 Sainsbury’s announced that it had agreed a new long-term contract with Aimia, the parent company of Nectar.

Nectar is the UK’s largest loyalty scheme with 18.5 million cardholders and over 11.5 million Sainsbury’s customers regularly using their Nectar card when shopping with the supermarket.








 

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News

RETAIL EVENTS

Retail Human Resources Summit
Retail Human Resources Summit
Wednesday 3 October 2018
The Cavendish Conference Centre, London W1
The 10th HR Summit 2018, The Cavendish Conference Centre, London W1, 3rd October 2018
The Retail Design Summit 2018
The Retail Design Summit 2018
14 November 2018
The Cavendish Conference Centre
The Retail Design Summit 2018
Omnichannel Futures Conference 2019
Omnichannel Futures Conference 2019
6 February 2019
Cavendish Conference Centre, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Customer Engagement Conference 2019
Customer Engagement Conference 2019
5 June 2019
Cavendish Conference Centre, London W1
The 10th Annual Retail Customer Engagement Summit
National Minimum Wage Breakfast Briefing
National Minimum Wage Breakfast Briefing
20 September 2018
6th Floor 1, St. Martin's Le Grand London, EC1A 4AS
National Minimum Wage Breakfast Briefing