Doddle and Cancer Research UK launch charity click & collect initiative
A donation from every parcel collected and returned via Doddle at a Cancer Research UK shop will go to the charity.
The partnership will initially be trialled in eight Cancer Research UK shops in the first year. Both organisations expect the new partnership to contribute thousands of pounds to the charity during its first year.
Cancer Research UK is aiming to reach more supporters through the initiative, particularly female shoppers aged 18 to 30. As well as boosting donations, the charity hopes to grow awareness of the charity’s activities and increase sales of its clothing items to the fast-fashion set who will be collecting items from retailers such as Amazon, Asos, Missguided and Pretty Little Thing.
The new locations will complement Doddle’s existing network of more than 60 stores in high footfall locations around the country, including train stations, universities and shopping centres.
Tim Robinson, Doddle chief executive, said: “This is a terrific partnership for Doddle and one we’re really proud of. Combining Cancer Research UK’s uber convenient high street locations with Doddle’s easy parcel services means consumers can make an everyday activity like shopping online, make a difference to the lives of cancer patients and their local community.”
Seven Cancer Research UK locations are now Doddle-enabled, with another planned before the Christmas peak and a view to expanding to more locations in 2017.
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