Co-operative Food launches 'Swipe and Win' loyalty promotion
The Co-operative Food has launched a new loyalty promotion called Swipe and Win in which thousands of Co-operative members will receive prizes worth a total of £1.3 million in the three weeks leading up to the busy Christmas trading period.
Between 19 November and 9 December Co-operative Food customers who present their membership card at the checkout will be entered into a daily draw with the chance of winning a range of prizes.
Prizes offered every day will include £2,500 worth of Co-operative Food vouchers, a Samsung television and soundbar, a Hotpoint American fridge freezer as well as £100 worth of Co-operative gift vouchers and a £1,000 voucher to spend on Bosch branded products at Co-operative Electrical.
Co-operative members will also have the chance of winning instant prizes such as a £20 sales voucher or free products at 2,800 Co-operative Food stores across the UK.
Steve Murrells, chief executive of retail, said: “We hope our members will enjoy taking part in Swipe & Win. With £1.3 million of prizes up for grabs, by simply handing over their card at the checkout, members have a chance of winning one of the four prizes on offer each day or receiving instant in-store prizes.
“Of course, there are many other facets to membership of The Co-operative which enables people to have a say in the running of the business, join campaigns and to take part in organised events with other members.”
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