Co-op to broadcast royal wedding in food stores
It is the first time The Co-operative, which is the UK's fifth largest food retailer, has transmitted live radio in its stores.
The live broadcasts will be transmitted on 29 April in all Co-operative Food stores with satellite in-store radio, thanks to a special live stream link up with IRN News, in partnership with Sky News. The stream will be delivered via The Mood Media's satellite in-store radio system.
Bulletins will come live from London and from Westminster Abbey, as well as covering street parties across the country.
Sean Toal, commercial director at The Co-operative Food, commented: "Everybody's getting excited as the Royal Wedding draws near, so we wanted to make sure our shoppers and staff can share in this special occasion.
He added: “We don't want our customers to miss out on any of this historic event, if they need to pop to their local Co-operative store for supplies."
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