THE RETAIL BULLETIN - The home of retail news
HOME
RETAIL NEWS
RETAIL EVENTS
Fashion
Department Stores
Shopping Centres & Retail Parks
Home & DIY
Electricals
Health & Beauty
General Merchandise
Entertainment
Sports & Leisure
Retail Solutions
Food & Drink
RETAIL INSIGHTS
RETAIL SOLUTIONS
ABOUT US
CONTACT US
SUBSCRIBE FOR FREE

Burberry posts 3% rise in second half like-for-like sales

Luxury fashion brand Burberry has reported that its like-for-like sales rose by 3% in the second half of its financial year as the company put in an “exceptional” performance in the UK.

FASHION

Burberry posts 3% rise in second half like-for-like sales

In the six months to 31 March, retail revenue was up 3% on an underlying basis to £1.268 billion. When reported at currency exchange rates, retail revenue rose by 19%.

Mainland China delivered high single-digit percentage growth but sales in Hong Kong declined as negative footfall was only partially offset by improved conversion.

The company said it achieved strong growth in the UK while sales in continental Europe improved through the half, particularly in France, while the Middle East remained challenging.

Meanwhile, there was a mid single-digit percentage decline in the Americas as the relative strength of the US dollar drove a strong increase in sales from US customers abroad, while demand in the US declined.

Christopher Bailey, chief creative and executive officer at Burberry, said: “In an uncertain environment, we continue to take action to strengthen the brand and reposition Burberry for growth. The outperformance of fashion and the strong customer response to new products underline our renewed creative momentum.”

Burberry said its digital sales continued to climb in the period as the company benefited from strong traffic and improved conversion. Mobile delivered the majority of the growth.

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News

RETAIL EVENTS

Retail Human Resources Summit
Retail Human Resources Summit
Wednesday 3 October 2018
The Cavendish Conference Centre, London W1
The 10th HR Summit 2018, The Cavendish Conference Centre, London W1, 3rd October 2018
The Retail Design Summit 2018
The Retail Design Summit 2018
14 November 2018
The Cavendish Conference Centre
The Retail Design Summit 2018
Omnichannel Futures Conference 2019
Omnichannel Futures Conference 2019
6 February 2019
Cavendish Conference Centre, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy