THE RETAIL BULLETIN - The home of retail news
HOME
RETAIL NEWS
RETAIL EVENTS
Fashion
Department Stores
Shopping Centres & Retail Parks
Home & DIY
Electricals
Health & Beauty
General Merchandise
Entertainment
Sports & Leisure
Retail Solutions
Food & Drink
Interviews
RETAIL INSIGHTS
RETAIL SOLUTIONS
ABOUT US
CONTACT US
SUBSCRIBE FOR FREE
Brand Designers at Debenhams range helps boost profit

The company delivers five consecutive halves of profit growth

CITY & CORPORATE

Brand Designers at Debenhams range helps boost profit

The company delivers five consecutive halves of profit growth

For the full year results for 52 weeks ended 28 august 2010, operating profit grew 7.1% to £196.1m. Headline profit before tax was  up 20.6% to £151.0m. Like-for-like sales were flat.

Over the period, six new stores were opened, creating over 800 new jobs and eleven new international franchise stores were opened including six new markets.

Multi-channel operations performed strongly with sales for Debenhams Direct up 88.4%.

Rob Templeman, Chief Executive of Debenhams, said, "We are pleased with the performance of the business in 2010 which was a year of structural change for Debenhams.  We had said that we would judge our own success this year in terms of profit growth and believe that an increase in headline profit before tax of more than 20% on a one year basis and 37% on a two year basis is a creditable performance.  We have now delivered five consecutive halves of profit growth despite the difficult trading environment.
 "Although we remain concerned about the general retail environment, we are encouraged by the start to the new financial year which has seen positive like-for-like sales and gross margin in the early weeks.  However, the important Christmas trading period is clearly yet to commence.  As we look forward, we will continue to focus on our core strategy of self-help initiatives focused on managing gross margins, driving market share and growing through expansion and investment.  In spite of the uncertain outlook, there is much to be positive about our business which will enable us to make further progress over the next year."

Simon Forster,  Director, Debenhams.com, will be speaking about Key Steps To Move From ‘Shops And Online’ To Integrated Multichannel Retailer, at the Retail Bulletin’s Multichannel Summit 2011.
To book your place or for further information, go to: http://www.retailbulletinconferences.com/multichannel2011.

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News

RETAIL EVENTS

Omnichannel Futures Conference 2019
Omnichannel Futures Conference 2019
6 February 2019
Cavendish Conference Centre, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Customer Engagement Conference 2019
Customer Engagement Conference 2019
5 June 2019
Cavendish Conference Centre, London W1
The 10th Annual Retail Customer Engagement Summit
The HR Summit 2019
The HR Summit 2019
Tuesday 8 October 2019
The Cavendish Conference Centre, London W1
The 11th HR Summit 2019, The Cavendish Conference Centre, London W1, 8 October 2019
AI in Retail Conference 2019
AI in Retail Conference 2019
16 October 2019
Cavendish Conference Center, 22 Duchess Mews, London W1G 9DT
Digitally native competitors and demanding customers are forcing a new perspective in retail. AI and machine learning can help you step up to the challenges; and some ‘small and beautiful’ solutions can increase your conversion rates within just a few weeks.
Payment Roundtable 2019
Payment Roundtable 2019
6 February 2019
The Cavendish Conference Centre, 22 Duchess Mews, London W1G 9DT
The Retail Bulletin Payment Roundtable will raise debate and discussion centred on but not exclusive to improving the in-store payment process