Boosting customer loyalty through a consistent, seamless, multichannel customer experience
The Retail Bulletin’s 3rd Multichannel Retail Summit , sponsored by eDigitalResearch, takes place on February 1st 2012 at the Cavendish Conference Centre, London W1. The programme is packed with top-quality speakers and will look at how retailers can Drive ROI through profitable, engaging, seamlessly integrated and consistent multichannel strategies.
Adrian Stalham, Head of Multichannel at Everything Everywhere will present the case study to delegates who are focused on multichannel opportunities and will cover:
• Building a customer experience strategy that meets the customer journey expectations of the multichannel shopper
• Establishing best practices for sales and service via a consistent and seamless cross channel customer experience
• Understanding how a multichannel strategy can help drive loyalty in your customers
• Using viral change to drive a multichannel mindset and culture in an organisation
Adrian is Head of Multichannel for Everything Everywhere, the UK's largest mobile operator and parent company for the Orange and T-Mobile brands. With 28 million customers, in a business where loyalty is king, his focus has to balance both sales and service priorities. He is currently responsible for creating, and delivering, the Multichannel and Channel Distribution strategies.
The event was sold out this year so don’t miss out – register now and make a diary note to join your peers on February 1st 2012. Click here for full details and registration.
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