THE RETAIL BULLETIN - The home of retail news
Lest we forget
HOME
RETAIL NEWS
RETAIL EVENTS
Fashion
Department Stores
Shopping Centres & Retail Parks
Home & DIY
Electricals
Health & Beauty
General Merchandise
Entertainment
Sports & Leisure
Retail Solutions
Food & Drink
Interviews
RETAIL INSIGHTS
RETAIL SOLUTIONS
ABOUT US
CONTACT US
SUBSCRIBE FOR FREE
Boohoo lifts sales guidance after strong Christmas trading

Online fashion retailer Boohoo.com enjoyed strong trading in the four months to end December with revenues increasing by 55%.

FASHION

Boohoo lifts sales guidance after strong Christmas trading

Online fashion retailer Boohoo.com enjoyed strong trading in the four months to end December with revenues increasing by 55%.

UK sales were up 31% in the period while sales in the rest of Europe, USA and rest of the world climbed by 63%, 230% and 66% respectively.

Mahmud Kamani and Carol Kane, joint Boohoo chief executives, said: "Trading in the four months to 31 December 2016 has been strong across all regions. Our strategy offering great pricing, enticing promotions and an ever-broader range of the latest fashion continues to drive growth and enhance customer lifetime value. In particular, sales momentum in the USA has continued robustly, helped by our strong customer proposition across the Black Friday weekend.”

The company has now completed its acquisition of a 66% stake in fashion retailer Pretty Little thing.

Kamani and Kane added: “This is a fantastic brand to complement Boohoo.com's own brand, and we look forward to building on its success.”

Boohoo.com now expects revenue growth, excluding Pretty Little Thing, to be between 43% and 45% in the year to 28 February 2017, which is above the previous guidance of between 38% and 42%.

Yesterday Boohoo.com announced that it had moved one step closer to acquiring the US Nasty Gal fashion brand after the US Bankruptcy Court approved the process for the sale of the Nasty Gal assets.

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News

RETAIL EVENTS

Omnichannel Futures Conference 2019
Omnichannel Futures Conference 2019
6 February 2019
Cavendish Conference Centre, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Customer Engagement Conference 2019
Customer Engagement Conference 2019
5 June 2019
Cavendish Conference Centre, London W1
The 10th Annual Retail Customer Engagement Summit
The HR Summit 2019
The HR Summit 2019
Tuesday 8 October 2019
The Cavendish Conference Centre, London W1
The 11th HR Summit 2019, The Cavendish Conference Centre, London W1, 8 October 2019
AI in Retail Conference 2019
AI in Retail Conference 2019
16 October 2019
Cavendish Conference Center, 22 Duchess Mews, London W1G 9DT
Retail marketing is changing pace rapidly by making communication across all platforms personalised, relevant, efficient, and helpful. AI not only helps shoppers find a perfect product but also pre-empts the shopping behaviour and speeds up payment.
Payment Roundtable 2019
Payment Roundtable 2019
6 February 2019
The Cavendish Conference Centre, 22 Duchess Mews, London W1G 9DT
The Retail Bulletin Payment Roundtable will raise debate and discussion centred on but not exclusive to improving the in-store payment process