Boden signs up to the Collect+ returns scheme
This follows a successful trial in which Boden customers were offered the service by means of a Collect+ leaflet enclosed in their parcel. Boden said it tried to make it as simple as possible for customers to find their nearest Collect+ store, which are all within the PayPoint network. By texting their postcode, customers received a reply giving the address of their nearest store and also a link for smartphone users to search for more.
The retailer said that uptake had been swift amongst its customers with the service now accounting for 20% of all Boden’s free returns volume.
Boden also said that the partnership had delivered operational benefits, as Collect+ advises Boden daily on the number of parcels that have been returned via the Collect+ stores. With the average Collect+ return taking less than three days, Boden said it can restock more quickly and give customers faster refunds.
Chris Potter from Boden commented: “This has been the least painful new carrier introduction we have ever undertaken and feedback from customers has been overwhelmingly positive. The convenience of return locations near to home, work or travel that are open early until late is a particular benefit to our customers. Collect+ has further bolstered Boden’s reputation for outstanding customer service.”
Mark Lewis, CEO of Collect+, said: “There are few retailers with customers as loyal as Boden’s, and we’ve been very pleased to find that these customers have become just as loyal to Collect+ since the service first became available. We’re very proud to have been selected as the standard service for returns and hope that our excellent relationship with Boden and its customers will continue to progress.”
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