Bensons for Beds teams up with sleep expert
Bensons for Beds has embarked on a partnership with sleep physiologist Stephanie Romiszewski who has been appointed as the retailer’s official “sleep expert”.
In addition to running her own practice the Sleepyhead Clinic, Romiszewski will be working with the retailer to offer expert advice on how to get a good night’s sleep through a number of creative campaigns.
She has previously appeared on the Channel 4 series Secrets of Sleep where she offered sleep advice to members of the public.
Lynda Stretton, Bensons for Beds head of brand said: “We are proud to announce our partnership with Stephanie, who will be working as an extension of the Bensons team. Stephanie’s simple, yet scientifically driven advice makes her the perfect partner to join us on our mission to help the nation get the best night’s sleep possible.”
