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Benjamin Moore opens first UK showroom

The Sloane Stanley Estate has revealed that Benjamin Moore, the American designer paint brand, has launched its first UK showroom on London’s Fulham Road.

HOME & DIY

Benjamin Moore opens first UK showroom

The Sloane Stanley Estate has revealed that Benjamin Moore, the American designer paint brand, has launched its first UK showroom on London’s Fulham Road.

Designed by Crucial Projects, the 1,300 square foot store stocks the brand’s range of premium quality paint from a colour palette of more than 3,500 shades.

The brand has been available in the UK online and through Shaw Paints since September 2015, and its paint has been used by luxury retailers Michael Kors and Coach in their stores.

Helen Shaw, director of Shaw Paints, said: “For our first exclusive showroom in the UK it was important we got the location just right. Set within one of the capital’s most iconic areas and with a rich heritage, Fulham Road is home to some of London’s best interior design shops and we cannot wait to be among this vivid retail community.”

Other new openings on Fulham Road include the launch of a Joe & The Juice outlet in November.

Hannah Grievson, commercial property manager at Sloane Stanley, said: “The fact Benjamin Moore paint has been used in leading luxury retailers including Coach and Michael Kors, affirms the exceptional quality and finish of the product. Benjamin Moore’s brand has a real affinity with the character of the Sloane Stanley Estate and they will be a wonderful addition to our premium interiors and lifestyle offer.”

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