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Bawbags teams up with Cyrenians to provide underwear for the homeless

Scottish underwear brand Bawbags has partnered with homelessness charity Cyrenians to provide an often overlooked essential for people without a roof over their head.

FASHION

Bawbags teams up with Cyrenians to provide underwear for the homeless

Scottish underwear brand Bawbags has partnered with homelessness charity Cyrenians to provide an often overlooked essential for people without a roof over their head.

The retailer has donated an initial 300 pairs of pants in various sizes and styles for distribution by the charity and will provide more underwear on an ongoing basis as required.

Colin Reid, co-founder of Bawbags, said: “At Bawbags, we don’t tend to take ourselves too seriously and like to have a bit of fun in our designs and with the brand. But it can be easy to forget that underwear is a basic human need, yet some people in our own communities can’t access it.

“Part of the reason that we set up Bawbags was to support charities close to us. When Cyrenians got in touch with us to tell us about homeless people in Scotland requiring exactly what we make, we couldn’t ignore it.”

Bawbags already donates a portion of its profits from each pair of pants sold to various charities.

Ewan Aitken, chief executive of Cyrenians, said: “By gifting us this underwear Bawbags are going to make a tangible difference to those we help support. Having a clean change of clothes may seem like a basic necessity but these small acts of kindness can help improve the day-to-day lives of people in our community who are in need.”

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