THE RETAIL BULLETIN - The home of retail news
Lest we forget
HOME
RETAIL NEWS
RETAIL EVENTS
Fashion
Department Stores
Shopping Centres & Retail Parks
Home & DIY
Electricals
Health & Beauty
General Merchandise
Entertainment
Sports & Leisure
Retail Solutions
Food & Drink
Interviews
RETAIL INSIGHTS
RETAIL SOLUTIONS
ABOUT US
CONTACT US
SUBSCRIBE FOR FREE
Argos announces participation in Facebook® Deals

Argos to offer Charity Facebook® Deal today for first 10,000 check ins.

GENERAL MERCHANDISE

Argos announces participation in Facebook® Deals

Argos to offer Charity Facebook® Deal today for first 10,000 check ins.

Argos today announced that they will participate in Facebook Deals, which will offer customers special discounts and promotions when they check in using Facebook Places. Facebook Places gives people the power to easily share where they are with friends on Facebook, find friends who are nearby, discover new places, and now, take advantage of special deals by checking in.
 
Argos, the UK’s most visited online high street retailer, is proud to confirm our promotion is a Facebook Charity Deal, with all proceeds going to Argos’ national charity partner Teenage Cancer Trust. Argos will donate £1 to Teenage Cancer Trust for the first 10,000 customers that use Facebook Deals to check in at an Argos store this week, starting today. Consumers can check in via the most recent version of the Facebook app or their Smartphone at www.facebook.com to claim the Deal. 
 
There are 715 Argos stores in the UK, with 96% of people living within 10 minutes of an Argos store. Argos serves 135 million customers a year and has multiple stores and check in locations in major UK cities. Argos released the 75th edition of its iconic catalogue on Saturday 22 January which will take its place in 17 million UK homes.
 
While famous for the Argos catalogue, Argos has also established itself as a leading online and mobile retailer. 150 million people visited Argos.co.uk between September and New Years Day, with £1 in £3 coming through Check & Reserve – Argos’ instant online reservation and in-store collection service. 70% of these customers choose to receive mobile SMS reservation updates, resulting in over £350 million of sales. The Argos iPhone app has been downloaded 1.2 million times, generating £3 million sales during Christmas Week last year.
 
Over the Argos catalogue launch weekend, Argos saw its Facebook fans almost double to over 60,000. Argos can confirm its growing Facebook community is now the largest among general merchandise retailers in the UK.1
 
Jim Clear, Argos Digital Brand Development Manager, commented, “Argos is committed to social media and our adoption of Facebook Deals is a way to engage customers and receive timely insight and feedback. The size and reach of Argos made us a natural launch participator for Facebook Deals in the UK. We are excited to use this important new UK social media platform to enhance our partnership with Teenage Cancer Trust in a way that speaks to our Facebook fans and Teenage Cancer Trust supporters.”

1 Based on Argos research undertaken on Friday 28 January 2011.

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News

RETAIL EVENTS

The Retail Design Seminar 2018
The Retail Design Seminar 2018
14 November 2018
The Cavendish Conference Centre
The Retail Design Seminar 2018
Omnichannel Futures Conference 2019
Omnichannel Futures Conference 2019
6 February 2019
Cavendish Conference Centre, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Customer Engagement Conference 2019
Customer Engagement Conference 2019
5 June 2019
Cavendish Conference Centre, London W1
The 10th Annual Retail Customer Engagement Summit
AI in Retail Conference 2019
AI in Retail Conference 2019
18 September 2019
Cavendish Conference Center, 22 Duchess Mews, London W1G 9DT
Retail marketing is changing pace rapidly by making communication across all platforms personalised, relevant, efficient, and helpful. AI not only helps shoppers find a perfect product but also pre-empts the shopping behaviour and speeds up payment.
The HR Summit 2019
The HR Summit 2019
Tuesday 8 October 2019
The Cavendish Conference Centre, London W1
The 11th HR Summit 2019, The Cavendish Conference Centre, London W1, 8 October 2019