Amanda Wakeley to open new London flagship
The new flagship will house the designer’s collections of ready-to-wear, cashmere, beach and accessories, in addition to the bespoke, demi-couture Atelier collection.
The store will be situated at 18 Albemarle Street, opposite Browns hotel, in a London townhouse building which will be transformed into “a chic and welcoming space reflecting the Amanda Wakeley lifestyle.”
Commenting on the new flagship Wakeley said: “I am so excited to be opening a flagship store in the heart of London’s Mayfair. It has always been a dream of mine to showcase my lifestyle range in the setting of a Mayfair townhouse where the product sits in a warm, inviting yet glamorous environment …I want the customer to feel completely “at home” the minute they walk through the door. I am hugely enjoying the process of creating the interiors to reflect this with our Clean GlamLondon Cosmopolitan aesthetic.”
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