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WH Smith opens new concept store and café at Perth Airport

Book and stationery retailer WH Smith has opened a next generation concept store and café at Perth Airport in Australia. Situated at the domestic Terminal 4,… View Article

GENERAL MERCHANDISE

WH Smith opens new concept store and café at Perth Airport

Book and stationery retailer WH Smith has opened a next generation concept store and café at Perth Airport in Australia.

Situated at the domestic Terminal 4, the store is a showcase for the retailer’s latest shop design and layout, and has an interior inspired by the striking landscape of Western Australia. 

The store sells a selection of over 4,000 books in the bookshop zone as well as local and international magazines, travel accessories, confectionery, fresh food-to-go and drinks. It also features the Long Shot Cafè and Bar where travellers can relax and enjoy specialist coffee and a range of alcoholic beverages and West Australian produce.

WH Smith’s Australia managing director, Carl Hargrave, said: “We are delighted to continue our journey with Perth Airport, introducing our latest concept travel store. Developing our convenience, café and tech offer has given us the opportunity to take the next step in providing our customers with the best experience in travel retail. We look forward to welcoming customers to these new stores.”

Perth Airport has welcomed around 14 million passengers in the past year.

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