Sainsbury’s embarks on partnership with Coles
Sainsbury’s has embarked on a wholesale partnership with Coles, the Australian food and drink retailer.
From early 2020, Sainsbury’s will supply its own brand products to Coles supermarkets in Australia and to the retailer’s online business. The range will include packaged grocery items and household products that will all be white labelled under the Coles brand.
Sainsbury’s said the partnership will enable Coles customers to buy innovative food and grocery products that are not available elsewhere in Australia.
In addition, Sainsbury’s may also look at sourcing some Australian products through Coles for sale in the UK.
Michael Luck, director of business development at Sainsbury’s, said: “Great quality food, high standards and ethical sourcing are at the heart of both our businesses and we are delighted to work with Coles to bring more choice and innovation to Australian customers. We’re excited by the opportunity to offer more of our fantastic products to customers around the world through wholesale partnerships like this one.”
Coles operates more than 2,400 retail outlets in Australia. The portfolio includes 800 supermarkets and 700 convenience stores.
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