Organix launches own ecommerce site
Organix, the baby food and toddler snacking brand, has launched its own online shop to enable shoppers to buy its products direct.
The new ecommerce site will not only allow consumers to buy the entire Organix range but also offer them the opportunity to personalise purchases by having their child’s name written on a box of oat bars or biscuits.
The brand will also be selling a range of Organix merchandise on the site including cuddly toys, milestone and phonic cards.
The new shop will be hosted and fulfilled by PHL with initial shipping only available within the UK, although the brand is planning to extend this to other countries at a later date.
Mona Nikzad, Organix digital and ecommerce marketing strategist said: “In this current climate, brands are having to move quickly to adapt to the needs of their customers. We know from talking to ours that they want to minimise their trips to retail outlets and when their favourite baby foods and toddler snacks are out of stock, this can be frustrating. By launching our new online shop, we’re supporting them and our retailers to get what they need, without having to go out more than they want to. “
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