Morrisons found to be cheapest supermarket for Christmas dinner food shop
A new study has found that Morrisons is currently the cheapest supermarket for a Christmas dinner food shop.
Online price tracking website Alertr tracked 18 of the most popular Christmas dinner items across seven of the major supermarkets to find out which was the least expensive.
Morrisons was consistently found to be the cheapest over a period of four weeks for a basket full of items that included products such as pigs in blankets, a large turkey crown and Saxo sage and onion stuffing. In contrast, Waitrose was found to be the most expensive supermarket.
Alertr’s research found the individual stores’ prices for Christmas dinner were a follows:
1. Waitrose – £88.50
2. Ocado – £85.30
3. Tesco – £65.86
4. Sainsbury’s – £64.15
5. Iceland – £57.16
6. ASDA – £56.61
7. Morrison’s – £52.75
The study also found that Waitrose was cheapest for its gammon at £11.88 and British beef joint at £8.59 whilst Iceland was identified as the cheapest for its honey at £1.00.
Andy Barr, co-founder of Alertr, said: “This research will help people when choosing the best supermarket to go to and hopefully give them a rough guide on what they need to spend.”
