Dobbies and Sainsbury’s embark on food and grocery partnership
Dobbies and Sainsbury’s have embarked on an exclusive partnership in which the garden centre chain will begin selling Sainsbury’s food and grocery products in its garden centres.
The partnership will launch later this month at Dobbies’ Edinburgh garden centre where the range will include over 3,000 products across the ambient, chilled, fresh and frozen categories. There will also be some grocery, household and toiletry items on sale.
Mike Luck, director of business development at Sainsbury’s, said: “We’re always looking for new ways to bring our distinctive, high quality products to more customers. This opportunity with Dobbies will bring a fantastic choice of food and grocery products to convenient locations for lots of shoppers, helping them shop for what they need quickly and conveniently.”
Dobbies operates 68 garden centres nationwide.
Andrew Bracey, chairman of Dobbies, added: “This is an exciting step forward for Dobbies as we continue to grow the business and lead the future of garden centre retailing. Our partnership with Sainsbury’s perfectly complements our strategy of offering the best possible ranges and convenience to customers.”
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