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White Stuff cuts nearly 400 jobs

Fashion brand White Stuff has cut 390 jobs within its retail team and head office as part of a restructuring plan. Some 290 store staff are… View Article

FASHION RETAIL NEWS UK

White Stuff cuts nearly 400 jobs

Fashion brand White Stuff has cut 390 jobs within its retail team and head office as part of a restructuring plan.

Some 290 store staff are losing their jobs as are 100 people working in the company’s head office.

White Stuff has been working to become a more online driven business in recent months and said this process has been accelerated due to the Covid-19 pandemic.

White Stuff began consultations with affected staff in May.

At the time, White Stuff chief executive Jo Jenkins told Drapers: “We need to face into the reality, particularly given the ongoing uncertainty of when and how shops might perform given social distancing, that we need a leaner, more agile operating model that allows us to react to changing customer behaviour.”

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