THE RETAIL BULLETIN - The home of retail news
HOME
Department Stores
Electricals
Entertainment
Fashion
Food & Drink
General Merchandise
Health & Beauty
Home & DIY
Interviews
Newsletter
Property
Shopping Centres & Retail Parks
Sports & Leisure
RETAIL INSIGHTS
RETAIL SOLUTIONS
Future of Retail Marketing 2020
Omnichannel Transformations 2020
The HR Summit 2020
The Future Of AI in Retail Conference 2020
Omnichannel Futures Conference 2021
The Omnichannel Journey
Optimizing Workforce Management
ABOUT
CONTACT
SUBSCRIBE FOR FREE
The Cherry Moon chooses London’s King’s Road for first physical store

The Cherry Moon, the online fashion retailer for luxury and emerging brands, has chosen London’s King’s Road for the opening of its first physical store. Due… View Article

FASHION

The Cherry Moon chooses London’s King’s Road for first physical store

The Cherry Moon, the online fashion retailer for luxury and emerging brands, has chosen London’s King’s Road for the opening of its first physical store.

Due to launch next month, the shop will have a “chic-minimal” decor and feature an in-store bar area, which will also be used as an event space.

The move is part of The Cherry Moon’s expansion strategy which includes the potential opening of more store across the UK.

Jevz Nair, co-founder and head of technology at The Cherry Moon, said: “Being an online-first business, we felt perfectly placed to swim against the narrative, launching a high street presence once we knew that there was an appetite for a blended online and physical approach to retailing. We have ambitions to develop our bricks and mortar portfolio in the UK and internationally, and we’re greatly pleased to be marking this with an initial store in Chelsea.”

Part of the Sloane Stanley estate, the King’s Road has also seen pop-up stores open this month by fashion brands Vilshenko Maslenits and Introvert.

Hannah Grievson, property director at Sloane Stanley, said: “The Cherry Moon’s assortment of new international brands will complement the fashion offer on the King’s Road. I have confidence that this brand will join in the success of fellow e-tailers who have made their bricks and mortar debut on the King’s Road.”

 

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News