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RRL chooses Carnaby for first UK store

RRL, the  US sub-brand of Ralph Lauren, has opened its first standalone store in the UK in London’s Carnaby shopping district. The 634 square foot store… View Article

FASHION

RRL chooses Carnaby for first UK store

RRL, the  US sub-brand of Ralph Lauren, has opened its first standalone store in the UK in London’s Carnaby shopping district.

The 634 square foot store at 6 Newburgh Street will sell the brand’s ranges of selvedge denim, vintage apparel, accessories and utility-inspired garments.

The shop features a rustic décor with period antique fixtures to complement the unit and location.

Samantha Bain-Mollison, head of retail at Shaftesbury, said: “We are thrilled to welcome RRL to Carnaby. As part of a timeless American brand, it is the perfect fit for the Newburgh Quarter, which we are proud to be home to a unique mix of premium, independent and one-off brands.”

Other brands to sign up recently to Carnaby include fashion brands Samsøe & Samsøe and ba&sh.

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