THE RETAIL BULLETIN - The home of retail news
HOME
VIRTUAL EVENTS
Department Stores
Electricals
Entertainment
Fashion
Food & Drink
General Merchandise
Health & Beauty
Home & DIY
Interviews
Newsletter
Property
Shopping Centres & Retail Parks
Sports & Leisure
RETAIL INSIGHTS
RETAIL SOLUTIONS
ABOUT
CONTACT
SUBSCRIBE FOR FREE
John Lewis sales boosted by fashion promotions last week

Sales at John Lewis & Partners edged up 1.8% last week on the same period in 2017. The retailer said trading was boosted by its launch… View Article

FASHION

John Lewis sales boosted by fashion promotions last week

Sales at John Lewis & Partners edged up 1.8% last week on the same period in 2017.

The retailer said trading was boosted by its launch of a price matching exercise on competitor promotions in the fashion department. This helped fashion sales to climb by 9.3% with womenswear and menswear sales rising by 8.5% and 7.2% respectively.  

In contrast, home sales were down 1.7% overall but the Christmas Shop achieved good sales with a year-on-year rise of 1.1%. Sales of Christmas trees were up 10% and the gift food category also performed well. In addition, customers preparing their homes for Christmas helped increase sales of home accessories such as lighting where sales rose by 10% on last year.

Electrical and home technology sales also declined with a drop of 4.3%. John Lewis said this was partly due to annualising competitor promotions which were not repeated this year. However, the retailer enjoyed strong sales of mobile phones which were up 34% on the same week last year. Dyson Airwraps and smart watches also put in good performances.

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News