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H&M launches on Zalora in South East Asia

H&M has launched on the Zalora ecommerce platform in South East Asia as it looks to reach 400 million consumers across the region. The partnership will… View Article

FASHION

H&M launches on Zalora in South East Asia

H&M has launched on the Zalora ecommerce platform in South East Asia as it looks to reach 400 million consumers across the region.

The partnership will cover the four markets of Malaysia, the Philippines, Singapore and Indonesia.

Oldouz Mirzaie, regional manager of H&M South Asia and Pacific, said: “Following our success in the Philippines these past months, we are excited to continue strengthening our partnership with Zalora by further extending our footprint across Southeast Asia. We see great potential for substantial future growth and Zalora will be an important part of this to cater to the evolving needs and demands of our customers, so we can shape a more sustainable future for fashion and be even more locally relevant.”

H&M’s fashion products will be available on Zalora across all categories for women, men, teenagers, and children.

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