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H&M Club launches in UK

High street fashion retailer H&M has launched its new loyalty scheme H&M Club in the UK. Open to all customers, the programme will be available on… View Article

FASHION

H&M Club launches in UK

High street fashion retailer H&M has launched its new loyalty scheme H&M Club in the UK.

Open to all customers, the programme will be available on the HM App where H&M Club members will be rewarded with one point for every pound spent both in-store and online which can then unlock exclusive offers and brand experiences. As a special welcome, users signing up will receive a 20% discount for a limited time and there will be an ongoing discount of 10% for new members thereafter.

Other benefits include a special 25% birthday discount, free online delivery, exclusive previews of forthcoming collections, goody bags and freebies as well as the chance to attend global launch events and exclusive parties for collaborations and campaigns.

H&M Club points will be added automatically when a customer shops online. If customers buy something in-store, they simply present their smartphone at the till point. Users can access the H&M Club dashboard via the app or online for an overview of point status and offers available.

Last chance for retail readers of Retail Bulletin to get their 50% discount on places for this year’s Customer Engagement Summit on 7 June. Join 20 eminent speakers and up to 100 retailers at this fantastic one day event in London. Use RETAILER50 code when booking http://tinyurl.com/ybctogr8  

 

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The HR Summit 2019
The HR Summit 2019
8 October 2019
Hallam Conference Centre, London W1W 6JJ
Company values, collaboration with employees and driving a major HR transformation to create a truly omnichannel experience, need to be at the heart of the organisation's culture and brand
AI in Retail Conference 2019
AI in Retail Conference 2019
16 October 2019
Cavendish Conference Center, London W1G 9DT
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Omnichannel Futures Conference 2020
Omnichannel Futures Conference 2020
5 February 2020
Cavendish Conference Centre, London WG1 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Future of Customer Engagement 2020
Future of Customer Engagement 2020
10 June 2020
Cavendish Conference Centre, London W1G 9DT
The 11th Annual Retail Customer Engagement Conference