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American Eagle appoints new chief creative officer

American Eagle has promoted Jennifer Foyle to the position of chief creative officer. In her new role, Foyle will report directly to American Eagle chief executive… View Article

FASHION

American Eagle appoints new chief creative officer

American Eagle has promoted Jennifer Foyle to the position of chief creative officer.

In her new role, Foyle will report directly to American Eagle chief executive and chairman Jay Schottenstein. Although she will retain her existing responsibilities as Aerie’s global brand president, she will expand her role to include oversight of merchandising, design and marketing for the American Eagle brand.

Schottenstein said: “Jen is a strategic brand visionary, with a proven ability to drive consistent profitable growth. She has led Aerie to incredible success, resulting in the quadrupling of sales and profits over the past five years. She brings passion, innovative thinking and an ability to infuse clear vision across product and marketing to create real connections with customers. In Aerie, we have one of the best brands in retail today, and I know Jen’s influence will be instrumental as we continue to drive our momentum and shape the future of American Eagle.”

Foyle has worked for more than 26 years in the fashion retail sector. As Aerie’s global brand president, she led the brand to nearly $800 million in annual revenue in 2019 and achieved 21 consecutive quarters of double digit sales growth.

She began her career at Bloomingdales and has also previously worked with Gap and J. Crew. Prior to joining Aerie in 2010, she was president of global lifestyle brand Calypso St. Barth.

 

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