THE RETAIL BULLETIN - The home of retail news
HOME
Department Stores
Electricals
Entertainment
Fashion
Food & Drink
General Merchandise
Health & Beauty
Home & DIY
Interviews
Newsletter
Property
Shopping Centres & Retail Parks
Sports & Leisure
RETAIL INSIGHTS
RETAIL SOLUTIONS
Omnichannel Futures Conference 2020
Online Conversion Summit 2020
Future of Retail Marketing 2020
The HR Summit 2020
AI in Retail Conference 2020
ABOUT
CONTACT
SUBSCRIBE FOR FREE
John Lewis introduces Beauty Society offering at St David’s

The John Lewis & Partners department store has begun to offer its new beauty concept ‘The Beauty Society’ at the St David’s shopping centre in Cardiff…. View Article

DEPARTMENT STORES

John Lewis introduces Beauty Society offering at St David’s

The John Lewis & Partners department store has begun to offer its new beauty concept ‘The Beauty Society’ at the St David’s shopping centre in Cardiff.

The service gives shoppers the chance to receive independent advice on finding the right products for them from the retailer’s beauty guides. The guides will also offer general beauty advice on anything from achieving the perfect flick to the difference between acids and antioxidants.

In a specially designed space, customers will receive consultations while sitting at play tables from where they will also be offered refreshments such as Prosecco and coffee. They can access the service through drop-in appointments or via three bookable appointment types.

Lea Wheeler, head of beauty at John Lewis Cardiff, said: “We know how much our customers value interacting with our partners and appreciate the advice offered across all of our departments. The beauty guides within Beauty Society will bring even more to our customers looking for the very best and latest makeup and skincare advice – all experts in beauty and brilliantly trained by all of our brands.”

Appointments will last for between 15 and 90 minutes with some costing between £35 and £90 and others being offered free of charge.

Speaking on behalf of the St David’s Partnership, a joint venture between Landsec and Intu, Kate Grant said: “John Lewis has chosen to launch one of its three Beauty Society concepts in the UK at St David’s and this is a really exciting new addition to one of the centre’s anchor stores. Spending on beauty and cosmetic products is on the rise and this more personalised experience will be welcomed by visitors and beauty lovers looking for a more bespoke service.”

 

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News

RETAIL EVENTS

Omnichannel Futures Conference 2020
Omnichannel Futures Conference 2020
5 February 2020
Cavendish Conference Centre, 22 Duchess Mews, London W1G 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Online Conversion Summit 2020
Online Conversion Summit 2020
April 30 2020
The Hallam Conference Centre, London W1W 6JJ
The Retail Bulletin Online Conversion Summit 2020 Partnered by IMRG
Future of Retail Marketing 2020
Future of Retail Marketing 2020
9 June 2020
Hallam Conference Centre, 44 Hallam St, London W1W 6JJ
The Future of Retail Marketing for Customer Engagement
The HR Summit 2020
The HR Summit 2020
1 October 2020
Hallam Conference Centre, London W1W 6JJ
Company values, collaboration with employees and driving a major HR transformation to create a truly omnichannel experience, need to be at the heart of the organisation's culture and brand
AI in Retail Conference 2020
AI in Retail Conference 2020
14 October 2020
Hallam Conference Center, 44 Hallam Street, London W1W 6JJ
CONFERENCE AIMED AT RETAILERS WORKING IN MARKETING, IT, DIGITAL, DATA AND TECHNOLOGY