Mobile Retailing
SockShop launches mobile site
SockShop, the sock and hosiery retailer, has launched its first mobile-optimised website as it looks to expand its multi-channel offering. Read more..
Debenhams launches new mobile site
Debenhams has launched a fully transactional mobile-shopping site with the claim that it is the first high street store to offer a complete mobile offering to customers across all mobile technologies. Read more..
Research shows that 54% of consumers would feel comfortable shopping on their mobile
New research has revealed that less than a quarter of retailers are harnessing the power of mobile websites despite consumers becoming increasingly comfortable with the concept of purchasing via their mobile phone. Read more..
Survey highlights consumers' changing attitudes to payments
Research for The Visa Europe Contactless Barometer, which benchmarks consumer take-up of new payment methods, has shown that consumers welcome the introduction of contactless payments and look forward to a wider availability in retail outlets. Read more..
Join top-level retailers at the Retail Bulletin’s Mobile Retailing Summit 2011
Waitrose, Tesco, Marks & Spencer, Harrods, Shop Direct and Carphone Warehouse are just some of the retailers who will address the audience on September 13th. Read more..
Comment: Retailers must be ready for a mobile Christmas
Retailers face an exciting new challenge this Christmas as more consumers turn to smartphones as their preferred channel to make purchases online. by David J Smith Read more..
Comment: Apple isn’t the only fruit
Don’t choke your marketing opportunities on the iPhone’s pips - a serious mobile marketing strategy needs to cater for every taste. By Shane Leahy Read more..
Sales of smartphones grew 27 per cent in second quarter of 2009
Smartphone sales surpassed 40 million units, a 27 per cent increase from the same period last year, representing the fastest-growing segment of the mobile-devices market Read more..
Visa gears up to offer real-time mobile alerts
New Visa service keeps consumers informed of their Visa card activity via mobile Read more..
Coca Cola launches mobile marketing campaign
Coca-Cola Great Britain has launched a promotion to give away 50p free mobile credit with every purchase of a Fanta, Dr Pepper and Sprite drink. Read more..
IAB demystifies mobile advertising
The proliferation of smartphones and consumers’ ever-increasing appetite for mobile interactive experiences have created unique marketing opportunities for advertisers looking to reach people on the move. Read more..
11 per cent of Britons never make a phone call on their mobile
A multi-country study released today by Lightspeed Research shows the increasingly prominent role mobile phones are taking in our lives. Read more..
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