Superdry to open Bradford store
Superdry is to make its debut in Bradford by opening a store at the new The Broadway shopping centre.
The store will launch when The Broadway opens on 5 November. Other retailers taking space at the centre include Debenhams, M&S, H&M, Next, Topshop, Topman, New Look, Schuh and River Island.
The Superdry store will span 10,700 square feet over two levels and will be situated on Petergate Mall.
Claire Arksey, head of UK retail at Superdry, said: “The Broadway, with its cutting edge design and double height frontages, is a great location for us.
“We look forward to welcoming customers to our new store in November where they will be able to experience the high quality and breadth of Superdry products.”
The Broadway development will create 2,500 new retail jobs and it is estimated that Bradford city centre will benefit from a 78% increase in retail spend and a 40% increase in footfall after the centre opens.
Keith Mabbett, director of leasing at Westfield, said: “Superdry is an excellent addition to The Broadway and one that is a further vote of confidence in both The Broadway and Bradford in general. It demonstrates that the UK’s big name retailers are increasingly keen to come to Bradford.
“More than 80% of the floorspace at The Broadway is committed, and I look forward to announcing more exciting retailers before we open our doors to the public on Thursday 5 November.”
