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Maximising your investment instore- Learn how to increase sales by up to 30% on individual product
Instore Marketing Strategies - A complimentary morning seminar for retailers - November 26th.
Print, digital, mobile, twittering – with so many different media to engage with customers, retailers are looking at ways to stay on brand with reduced production costs and for easier evaluation of the effectiveness of their marketing campaigns.
While only 5% of the annual £1.1bn retail marketing spend goes towards instore marketing, 75% of the buying decisions are made at the point of sale. Smart retailers are maximising their investment instore using tools that are generating increased sales of up to 30% on an individual product line simply by using one set of data that generates error-free messages, in the right format, at the right branch. The return is even more if you take into consideration lower staff costs and material wastage reduced by between 40 and 70%.
Learn about the strategies that the world’s best retailers use today to better engage with customers and deliver their promotional messages from creation to realisation in hours.
There will also be an opportunity to step into the future to see what the latest technology holds.
If you are involved in marketing, store operations or IT, this is the event for you to explore
Printed tickets
E-paper
Digital screens
Mobile telephones
Social networking sites
If you would like to register your interest in attending this event, please email ians@theretailbulletin.com
Tagged as: instore marketing strategies
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