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Link-building in over 20 languages
Nordic eMarketing, a Scandinavia and UK based Internet Marketing and communications company, is now offering link-building in over twenty languages and regions such as Italy, Denmark, Sweden, Norway, the Netherlands, Spain, the UK, the USA, Japan, Germany, Russia and the Czech Republic...
“As a part of an organic search marketing campaign, getting links to your site plays a major role,” Kristjan Mar Hauksson, head of Internet Marketing at NeM
“Looking at the organic results and the search engines, there are, very simply put, three major influencers: the technology behind your web site, the content on your site and the links to it,” Kristjan says. “You should have total control of the first two but when it gets to links it's harder and you need to be careful not to overstep the rules set by the search engines that might do more harm than good.”
Kristjan says his favourite way of explaining the influence of links is if you search for the phrase 'click here' in Google and then find Acrobat Reader ranked number one. It's not because Adobe is writing 'Click here' all over its website, it's because there are thousands of sites pointing to Adobe with the words 'Click here' in the Anchor-tag. “If you don't yet have Adobe Acrobat Reader, click here” is a phrase most people will have seen. The search engines then get the impression that Adobe is a site all about 'click here'.
Tagged as: e marketing | language |
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