GENERAL MERCHANDISE NEWS
John Lewis Oxford Street atrium comes to life for Christmas
11 October, 2016 | by Retail Bulletin
Some 14 specialist technicians have spent three nights installing John Lewis Oxford Street’s famous Christmas display and transforming the branch’s atrium into a winter wonderland for the festive season.
The abseiling crew from Springfield Decorations & Display descended down the 100 foot atrium to add the final touches to the display within the flagship London store.
A total of 1.6 kilometres of lights and 400 birch Christmas trees were suspended from the atrium ceiling.
This year’s atrium theme is a mixture of coppers, whites and natural textures as the retailer looks to create a Scandi-inspired display.
