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The Retail Bulletin 2nd Customer Loyalty Conference 2011

With less disposable income in their wallets and an increased desire for the quickest, lowest priced option, customers are proving more and more difficult to retain…. View Article

GENERAL MERCHANDISE NEWS

The Retail Bulletin 2nd Customer Loyalty Conference 2011

With less disposable income in their wallets and an increased desire for the quickest, lowest priced option, customers are proving more and more difficult to retain.

The Retail Bulletin launches its 2nd Customer Loyalty Conference 2011
With less disposable income in their wallets and an increased desire for the quickest, lowest priced option, customers are proving more and more difficult to retain.
In a marketplace of price comparison sites, new shopping channels and complex social media choices; retailers are losing customers and sales at an alarming rate. Those with forward-thinking and engaging loyalty strategies, however, are increasing market share and profits and most importantly, keeping key customers for the longer term.    
Following the sell-out success of last year’s event, The Retail Bulletin Customer Loyalty Conference returns for 2011 at the convenient Cavendish Conference Centre in London on Wednesday 15th June 2011.  

The overall theme for the event will be ‘Driving profits and customer retention through cost-effective, engaging loyalty strategies’.

Attend this event to learn out how to:
• Drive Loyalty And Profits Through A Differentiated, Innovative Customer Experience 
• Increase Customer Retention Through Putting Loyalty At The Heart Of Your Multichannel Offer
• Assess What A Successful Loyalty Programme Looks Like In 2011
• Boost Loyalty Through A Cost Effective Business Intelligence And Customer Analytics Strategy
• Increase Profits Through Integrating Mobile Into Your Loyalty Strategy
• Achieve Loyal Customers When They Are All Looking For The Cheapest Price
• Prove The ROI Of Your Loyalty Initiatives Through Establishing Best Practices Of Measuring Loyalty
Build An Innovative Communications Strategy That Maximises Customer Loyalty
• Assess The Impact Of Social Media On Your Customers’ Loyalty

Speakers already confirmed for the conference are:

• Janet Smith, Clubcard Director, Tesco
• Gavin Hawthorn, Head of CRM & Loyalty, Whitbread Hotels & Restaurants
• Grant Baillie, Head of eCRM, Argos.co.uk
• Sheridan Thompson, CRM Director, The Walt Disney Company, EMEA
• Sienne Veit, Business Development Manager – New Technologies, M&S Direct
• Harriet Williams, Head of Digital Development, Debenhams Retail PLC
• Jeremy Waite, Head of Social Media, Phones 4U
• Jo Newbould, PR Manager, ASDA
• Sandra Leonhard, Director of Web Strategy & Business Development, TUI Travel PLC
• Lesley Black, Senior Customer Loyalty Manager, Scottish Widows, Lloyds Banking Group
• Susan Young, Web Retention and Communications Manager, Screwfix
• Annabel Thorburn, Head of Web and Mobile Development, Tesco.com
• Ed Wrazen, Vice President Marketing International, Harte Hanks Trillium Software
• Nigel Turner, Independent Data Consultant, previous Head of the Enterprise Data Quality Programme at BT

The interactive programme, which concentrates on key loyalty challenges, will enable delegates to maximise loyalty, profits and market share in today’s challenging marketplace whilst networking with a focused peer group.
For more information and to register for the event, click here.

If you are a retailer and would like to give a presentation at the event, call Carl Goodman on 0151 707 9522 or email carlg@theretailbulletin.com
For sponsorship and networking partner opportunities call Karen Hewitt on 01737 647100.

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